Privacy Policy
Last updated: December 12, 2025
Data Controller
Playfield
Strandvägen 7A
114 56 Stockholm
Sweden
Email: info@play-field.com
Phone: +46 8 663 80 00
Our Commitment to Your Privacy
At Playfield, we take your privacy seriously. This policy explains how we collect, use, store, and protect your personal information when you interact with our website and services. We believe in transparency and want you to understand exactly what happens with your data.
We only collect information that serves a clear purpose, whether that's improving your experience, providing the services you've requested, or meeting our legal obligations. You have control over your data, and we're committed to respecting your choices.
Information We Collect
Information You Provide Directly
When you use our contact forms or communicate with us, you voluntarily provide certain information. This may include your name, email address, subject of inquiry, and any details you choose to share in your message. We collect this information only when you actively submit it through our website forms or email communications.
Legal basis: Legitimate interest in responding to inquiries and providing requested services. Your consent when submitting forms.
Automatically Collected Information
Our website automatically collects certain technical information when you visit. This includes your IP address, browser type and version, device information, operating system, referring URLs, pages visited, and time spent on our site. This information is collected through cookies and similar technologies, and helps us understand how visitors use our website.
Legal basis: Legitimate interest in analyzing website performance and improving user experience. Cookie consent where required.
Analytics and Tracking
We use analytics services to better understand how visitors interact with our website. These services may collect information about your browsing behavior, including pages viewed, links clicked, and time spent on different sections. This data is typically aggregated and anonymized, though some services may track individual sessions to provide more detailed insights.
Legal basis: Your consent through cookie preferences. You can manage these preferences at any time through our cookie settings.
How We Use Your Information
We use the information we collect for specific, legitimate purposes:
We use contact information to respond to your questions, provide information about our services, and maintain communication regarding projects or collaborations.
Analytics data helps us understand which content resonates with visitors, identify technical issues, and optimize the user experience across different devices and browsers.
For clients working with us on projects, we use provided information to deliver agreed-upon services, maintain communication about project progress, and fulfill contractual obligations.
With your explicit consent, we may send you information about our services, updates, or relevant industry insights. You can opt out of marketing communications at any time.
We may process data to comply with legal obligations, respond to lawful requests from authorities, or protect our rights and interests in legal proceedings.
Data Sharing and Third Parties
We limit data sharing to situations where it's necessary for providing our services or required by law. We do not sell your personal information to third parties.
Service Providers
We work with trusted service providers who help us operate our website and deliver our services. These may include hosting providers, analytics services, email platforms, and payment processors. These providers have access only to the information necessary to perform their specific functions and are contractually obligated to protect your data.
Analytics Partners
We use analytics services that may collect and process data about your website usage. These services help us understand visitor behavior and improve our offerings. You can manage your preferences for analytics cookies through our cookie settings.
Legal Requirements
We may disclose your information if required to do so by law, or in response to valid requests by public authorities, such as to meet national security or law enforcement requirements.
How We Protect Your Data
Security Measures
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption of data in transit using SSL/TLS, secure data storage practices, and regular security assessments.
Access Controls
Access to personal data is restricted to authorized personnel who need it to perform their job functions. We use role-based access controls and monitor access to sensitive information.
Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Contact form submissions are typically retained for up to two years, while analytics data may be retained longer in aggregated form.
Breach Notification
In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify affected individuals and relevant authorities in accordance with applicable data protection regulations.
Your Privacy Rights
Under applicable data protection laws, including GDPR, you have several rights regarding your personal information:
Right to Access
You can request a copy of the personal data we hold about you. We'll provide this in a commonly used electronic format.
Right to Rectification
If you believe any information we hold about you is inaccurate or incomplete, you can request that we correct or complete it.
Right to Erasure
You can request that we delete your personal data in certain circumstances, such as when it's no longer necessary for the purposes it was collected.
Right to Data Portability
You can request to receive your personal data in a structured, commonly used format and have it transmitted to another controller.
Right to Object
You can object to processing of your personal data based on legitimate interests or for direct marketing purposes.
Right to Restrict Processing
You can request that we limit the processing of your personal data in certain situations, such as while we verify its accuracy.
To exercise any of these rights, please contact us at info@play-field.com. We'll respond to your request within one month, though complex requests may take up to three months with notification of the extension.
Your Rights and Opt-Out Instructions
You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:
- • Avoid filling out contact forms, account registrations, or any data-submitting features
- • Disable cookies through your browser settings (see our Cookie Policy for more details)
- • Contact us directly to request the deletion of any previously shared personal data
We respect your privacy choices. If you would like us to delete your data, please reach out to us through our contact page or email info@play-field.com. We will process your request promptly.
International Data Transfers
Our primary operations are based in Sweden within the European Economic Area. However, some of our service providers may be located outside the EEA. When we transfer personal data outside the EEA, we ensure appropriate safeguards are in place, such as:
- • Standard Contractual Clauses approved by the European Commission
- • Transfers to countries recognized by the European Commission as providing adequate protection
- • Binding Corporate Rules where applicable
Children's Privacy
Our website and services are not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete it.
Changes to This Policy
We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we'll update the "Last updated" date at the top of this page.
We encourage you to review this policy periodically. If you continue to use our website after changes are posted, you accept the updated policy. For significant changes that affect your rights, we may provide additional notice through our website or via email if we have your contact information.
Questions About Privacy?
If you have questions about this privacy policy, how we handle your personal data, or wish to exercise your rights, please don't hesitate to contact us.
Email: info@play-field.com
Mail: Playfield, Strandvägen 7A, 114 56 Stockholm, Sweden
Phone: +46 8 663 80 00